WB Marketing, formerly Waters & Bridgman Marketing Solutions, has a rich and long-standing business history in Virginia. In fact, it is the oldest existing ad agency in the Hampton Roads market area. What started as a creative & media arm for promoting shopping centers and department stores, WB has grown into a full-service advertising agency that manages municipalities, health care systems, retail establishments, and everything in between.
At the heart of it all is Sandy Bridgman. Sandy was recruited over 35 years ago after working on the Virginia Seafood Council account for the agency. She served on two multi-state regional Boards for VSC. Not only did she bring her experience with process development and management, but as a creative force with mad negotiating skills quickly escalated in the role of VP, Partner, and CEO.
While the agency’s name has changed and Sandy’s role has evolved, her philosophy of creating client success has not wavered. Her attention to every detail is evident in many accounts’ success, including The City of Manassas, Newport News Tourism, and many others.
On International Women’s Day, we salute and honor the work that Sandy has accomplished and still continues today.