Our recently appointed director of public relations and influencer marketing, Nealy Gihan, APR, has immense experience in the world of PR and earned her APR within the past year. Below, Nealy details her experience in the world of public relations and the value earning her APR has added to her career. As we enter April, […]
When it comes to holiday marketing, people typically focus on the major seasons like winter holidays or summer festivities. While these are definitely the prime times for marketing, there are also many other opportunities to capitalize on throughout the year. Among those additional occasions are Valentine’s Day, which just passed, and now, St. Patrick’s Day! […]
Google My Business is an efficient, and often overlooked, way to effectively boost your online presence. How? The accuracy of your information on Google My Business directly influences Google’s ranking of search results. If you keep your information honest and up to date, Google will prioritize your listing when people search relevant information to your […]
