Small Businesses Benefit from Hiring Marketing Agencies

Marketing agencies can help save you money. You might think that you would be saving money on an hourly basis comparative to hiring an employee or even doing it yourself, but hiring a marketing agency provides a whole lot of value. Especially if it is one that focuses on inbound marketing techniques. Long gone are […]

Don’t Stress Over Your Digital Media

In today’s digital world, marketing is about connecting with your prospective customers in the right place and at the desired time, selling them with goods and services they need at the right time. This means that you need to target them where they spend most of their time and in this case, it is the […]

Sandy Bridgman: It’s All in the Details

Sandy Bridgman

WB Marketing, formerly Waters & Bridgman Marketing Solutions, has a rich and long-standing business history in Virginia. In fact, it is the oldest existing ad agency in the Hampton Roads market area. What started as a creative & media arm for promoting shopping centers and department stores, WB has grown into a full-service advertising agency […]

Making the Case for a Well-Designed and Dynamic Website

website design

85% of B2B customers search the web before making a purchase decision and your website has the best chance of being a prospect’s first impression.  And it turns out, the look and feel of your website is the primary driver of those first impressions. In the US, there are over 27K ad agencies registered as […]

10 Things a Brand Should Do

You’ve most likely heard how important creating or developing a brand is for any company to grow. With the day-to-day responsibilities of running a business, many put brand-building at the bottom of the priority list and treat as a “would-like-to have” and not a “need-to-have.” However, creating a brand is the starting place for any […]

Marketing for the New Year

New Years Resolutions

Clearly, 2020 hasn’t been the best year for many people. If New Year’s wishes were a thing, the thing would be “2021, please be nice.” Well, we can’t control the pandemic, or the economy, or the forest fires in the west, or any of the other unprecedented things that happened this year. However, we can […]